Examples
Cover 4 (Horizontal 2/3 Page)
1/2 page – Horizontal
The flagship magazine of The Lutheran Church—Missouri Synod, The Lutheran Witness offers synodical news, reports from Lutherans around the world, feature articles, columns, Q&As, a Bible study, and more. Available both digitally and in print format, The Lutheran Witness is a monthly publication with a June/July combined issue.
Lutheran customers have long trusted CPH to provide timely, doctrinally sound articles, and The Lutheran Witness has provided that for 130 years.
All prices noted are for color ads and per placement. A 15% discount is available for all LCMS qualified RSO companies.
| 1 Time | 6 Times | 11 Times | |
| Cover 2 (Full Page) | $9,000 | $8,100 | $7,200 |
| Cover 3 (Full Page) | $9,000 | $8,100 | $7,200 |
| Cover 4 (Horizontal 2/3 Page) | $8,000 | $7,200 | $6,400 |
| 1 Time | 6 Times | 11 Times | |
| Full Page | $6,000 | $5,400 | $4,800 |
| 2/3 Page | $5,200 | $4,680 | $4,160 |
| 1/2 Horizontal Page | $3,600 | $3,240 | $2,880 |
| 1/3 Page | $2,400 | $2,160 | $1,920 |
| 1/4 Page | $2,000 | $1,800 | $1,600 |
| 1/6 Page | $1,600 | $1,440 | $1,280 |
1/6 page – Vertical – 2.85” x 4.6379”
1/4 page – Vertical – 3.625” x 4.75”
1/4 page – Horizontal – 4.7162” x 3.625”
1/3 page – Horizontal – 7.3819” x 3.5208”
1/3 page – Vertical – 2.7083” x 9.6875”
1/2 page – Horizontal – 7.375” x 4.7162”
1/2 page – Vertical – 3.625” x 9.6875”
2/3 page with Bleed * – 8.125” x 7.0412” (with bleed 8.375” x 7.1662”) (bleeds on left, right, & bottom)
Full page with Bleed * – 8.125” x 10.5625” (with bleed 8.375” x 10.8125”)
* These are the only 2 ad sizes allowed to bleed
Loren D. Pawlitz
Executive Director of Marketing and Ecommerce
Concordia Publishing House
3558 South Jefferson Ave.
St. Louis, MO 63118-3968